Case Study
Mercedes-Benz
Mercedes-Benz of Beaverton is a Mercedes-Benz dealership in Portland, Oregon with everything buyers need to find the luxury car of their dreams.
01
Project Overview
Mercedes-Benz of Beaverton was looking for ways to attract new customers and showcase the new and used vehicles they have to offer. They also wanted to establish a clear brand identity, using video/photo and social media content to position themselves as Beaverton’s luxury yet welcoming source of “cool.”
02
Video
Who wouldn’t love climbing into a gorgeous AMG® sedan and cruising down the highway on a sunny Portland afternoon? A gorgeous AMG® sedan practically sells itself, but our stunning photo and video content made all the amazing vehicles Mercedes-Benz of Beaverton has in stock really shine. We also used team member interviews and features to showcase all the awesome people who work hard to give customers a one-of-a-kind experience.
03
Social
Our goal was to get Portland’s engines revving by pairing photo/video hype content with captions that speak to a luxury-loving audience. We also used team member features on social to showcase the positive work environment and drive (pun intended) the team has to make customers happy.
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