Digital Advertising
Ads that increase leads & sales.
Ad spend only works if the strategy behind it is solid. We start every campaign by learning your business: what makes you different, who you're actually trying to reach, and what message will land.
Services
Our advertising services
Google Ads
Get your business in front of the right people online. We'll create and manage campaigns that drive results.
- Search Campaigns
- Display Campaigns
- Video Campaigns
- Shopping Campaigns
- Google Performance Max (PMax) Campaigns
Paid Social Ads
Reach your ideal customers online, drive traffic to your website, and achieve your marketing goals through targeted advertising campaigns.
- Meta Ads
- TikTok Ads
- LinkedIn Ads
- Influencer Partnerships
- Boosting
Programmatic Ads
We handle your paid ad buying so you don't have to. Smart algorithms, real-time bidding, and precision targeting that puts your message in front of the right audience at exactly the right moment.
- Native Ads
- Display Ads
- Connected TV (CTV)
- Digital Out-of-Home Ads
- Radio Ads
Our approach
Advertising
Sproutbox is a Portland-based digital advertising agency. We manage Google Ads, paid social, and programmatic campaigns for small and mid-sized businesses across the Pacific Northwest and nationally. Advertising works best when it connects with everything else you're doing, which is why we often pair it with email marketing and social media to close the loop.
Most businesses come to us after spending months trying to optimize campaigns themselves, or after working with an agency that only knew one lever: spend more. Budget matters, but targeting and creative are almost always the bigger issue. A regional non-profit we've worked with for years now generates over 3,000 qualified leads annually across Google and Meta. Not because they outspend anyone, but because every campaign is built around what their audience actually cares about.
Our Process
How we get advertising results.
Good campaigns start with good information. We spend the first week learning your business, your offer, your customers, and what you've already tried. What worked, what didn't, and what success actually looks like beyond just leads or clicks. This conversation shapes everything about how we build and target. We don't skim it.
Before a single ad goes live, we dig into your market. Keyword research for search, audience analysis for social, a look at what competitors are running, and a review of your existing data. This phase usually turns up targeting angles that weren't in the original brief.
We don't push everything out at once. We launch in phases, starting with the highest-confidence bets and expanding as data confirms what's working. Conversion tracking is in place from day one so we're measuring real outcomes, not just impressions.
Paid advertising is a continuous loop of testing and improving. Weekly performance reviews, pausing what's underperforming, building on what works. The clients who see the best long-term results are the ones who stick with the optimization cycle long enough to let it compound.
Our Team
Meet your advertising team.
Every campaign we run starts with one question: what does this person need to see to take the next step? Not what looks good in a mockup, and not what the platform recommends as a default. Getting that answer right is the difference between ad spend that builds a business and ad spend that just keeps the dashboard looking busy.
We manage the full picture: search, display, social, YouTube, and programmatic, depending on where your buyers actually spend time. You own your ad accounts, you see the spend, and you get plain-language reporting that explains what happened and why. No smoke, no mirrors.
The same media buyer and strategist manage your account from launch through optimization. Not a junior team that rotates every quarter. The person building your campaigns is the one reviewing performance with you every month. We flag problems before they show up in your invoice, and we tell you when a channel isn't worth your budget. That kind of honesty is easier when you've been working with someone long enough to trust them.
Why Sproutbox
What sets us apart.
Your ad budget deserves more than a set-it-and-forget-it setup. We manage campaigns hands-on, test relentlessly, and judge ourselves by your cost per lead, not by how busy the dashboard looks.
Tired of ad campaigns that burn through budget without results? We build ads rooted in real customer behavior and conversion data.
You should know exactly what your ads cost and what they return. We obsess over actual conversions, not just clicks and impressions.
Your campaigns don't go live and get forgotten. We're constantly testing, refining, and pivoting based on performance.
Working with Sproutbox has been one of the most impactful partnerships we’ve had. From day one, their team has felt like an extension of ours—fully aligned with our vision, convictions, and strategy. They’ve taken the time to understand who we are and what we do, and they’ve helped us share that story with clarity and creativity.
Dan Foster
Chief Operating Officer · Building Champions
How much does digital advertising cost?
It depends on the channels and goals. We typically recommend starting at $1,500–$2,500/month in ad spend on Google or Meta, plus a management fee. We'll tell you what we need to see real results before you commit to anything.
What advertising platforms do you manage?
Google Ads (search, display, YouTube), Meta (Facebook and Instagram), LinkedIn, and programmatic. We match the platform to where your audience actually is, not just the ones we prefer to work in.
How long before I see results from paid ads?
Most campaigns need 60–90 days to get out of the learning phase and start hitting targets. Month one is data. Month two is optimization. Month three is where things start moving consistently.
Can you take over existing campaigns?
Yes. We audit what you have, tell you what is worth keeping, and build from there. We often find accounts where small structural changes make a big difference in performance.
Do you require a long-term contract?
No. We work on month-to-month agreements after an initial 3-month commitment. The 3-month minimum gives us enough time to properly optimize your campaigns and see real results.
Do you handle ad creative and design too?
Yes. Our in-house creative team builds the ads — copy, graphics, video — alongside the media buy. You get strategy and execution from one team, which means the creative actually matches the campaign goals.
How do you track conversions and report on performance?
We set up conversion tracking in GA4 and the ad platforms before any spend goes out. You get a monthly report showing cost per lead, ROAS, and which campaigns are pulling their weight. We do not hide behind impressions and clicks.
Do we pay the ad platforms directly, or do you handle billing?
You pay the platforms directly. We manage the accounts on your behalf, but your card is on file with Google, Meta, and LinkedIn. That way you always own the accounts and have full visibility into spend.
What industries do you have paid advertising experience in?
We have run campaigns across professional services, healthcare, automotive, CPG, B2B SaaS, non-profit, and retail. If your industry has a specific compliance angle — healthcare or financial services — we know the restrictions.
Can you advertise on platforms beyond Google and Meta?
Yes. LinkedIn for B2B, TikTok for consumer brands, YouTube for video-first campaigns, and programmatic display for retargeting. We recommend the mix based on your audience and budget, not what is easy for us to manage.
From the Blog
Keep reading.
What Does a Google Ads Agency Actually Charge? Pricing, Fees, and What You Should Expect
Google Ads agencies charge anywhere from $500 to $5,000+ per month — but the number on the invoice rarely tells you what you're actually getting. Here's how Google Ads management fees work, what's actually included, and how to tell whether you're getting real value or paying for someone to press "resume campaign."
AdvertisingDigital Advertising for Small Businesses: How to Choose Channels, Set a Budget, and Measure Real ROI
Most small businesses waste their first round of ad spend — not because digital advertising doesn't work, but because nobody explained the strategy before they hit publish. This guide breaks down how to choose the right channels, set a realistic budget, and actually measure whether your ads are working.
AdvertisingRetargeting Ads: How to Win Back Lost Leads and Turn Browsers Into Buyers
Most website visitors leave without buying — and most businesses let them walk away forever. Retargeting ads change that equation by re-engaging warm audiences who already know your brand. Here's the complete strategy for running retargeting campaigns that actually convert.
Schedule a 30-min call.
Thirty minutes to talk about your business. Where you are, where you want to go, and whether we're the right fit to help you get there.
No pitch deck. No pressure. And no long-term contracts. We'd rather earn your business every step of the way.
